Get ready for some bargain hunting! Ollie's Bargain Outlet is expanding its reach, and Massachusetts is the latest state to welcome this popular discount retailer. But with only a handful of stores in the state, is this new addition a game-changer? Let's find out!
Ollie's, a beloved bargain destination since its founding in Mechanicsburg, Pennsylvania, in 1982, is opening a brand-new location in the Bay State this month. This expansion is part of a broader growth strategy, with nine new stores set to open in seven states by the end of October. And Massachusetts is about to get its fifth Ollie's, joining the existing stores in Worcester, New Bedford, Plymouth, and Seekonk.
The new store, located at 353 John Fitch Hwy in Fitchburg, is scheduled to open its doors on October 15, 2025. But here's where it gets interesting: Ollie's has been on a roll this year, opening a record 25 new stores across the country between January and May. Eighteen of these were former Big Lots locations, sparking curiosity about the company's takeover strategy.
According to Ollie's CEO Eric van der Valk, these new stores are performing exceptionally well. But what sets Ollie's apart from other retailers? Well, it's all about the deals! Ollie's boasts of being America's largest retailer of closeout merchandise and excess inventory, offering a wide range of products at bargain prices. From housewares and flooring to food, toys, electronics, and more, there's something for everyone.
And this is the part most people miss: Ollie's unique selling point is its 'semi-lovely' stores. But what does that even mean? It's a playful term Ollie's uses to describe its stores, which may not be the most glamorous but are filled with incredible deals. It's a fun twist on the traditional retail experience, and it's working!
So, Massachusetts residents, are you ready to explore the newest Ollie's and uncover some hidden gems? And for those in other states, keep an eye out for the other eight new locations, from Arkansas to Texas. Happy bargain hunting, everyone!
What do you think about Ollie's expansion strategy? Do you enjoy shopping at Ollie's, or do you prefer other discount retailers? Share your thoughts in the comments!
